... aspossible. The reasons are relatively obvious. First, it takes anawful lot of trust for a website owner to put all of their faithcompletely in the hands of one entity, no matter how much theymay respect or admire that corporation. Google is a companythat's in the business of making a profit, so giving themexclusive rights to all of your website's traffic is naive andshort-sighted. There are several ways you can squeeze more moneyout of the ad space on your website:1) Sell a...

...ds directly to people who need your targeted traffic 2)Start a newsletter to keep in touch with your visitors and sellsponsorships of the newsletter to customers who need to speakdirectly to your visitorsLet's face it: eliminating the middle man is no secret as a wayto increase your profits. Google takes a big cut of the moneypaid by advertisers and pays you the rest. Any deal you cannegotiate that bypasses them could very well result in increasedprofits. At the very least, you owe it to yourself to find out.Never be afraid to experiment with your ad placements. Switch adsizes, ad types, and even ad networks when it suits you. Anytime you can squeeze more revenue out of existing page views,you are that much more profitable.The most money you can make is by directly selling a product orservice to the public. Affiliate marketing of all types andAdsense or YPN pay well, but generally the highest eCPM can beachieved by direct sales. This also means you'll have moreexpenses in most cases, and a bit more work, but the profit isgreat enough that you should take a look into it. Perhaps yoursite is well-suited to selling an E-Book? And product that youcan personally produce will definitely pay well, but make sureit's a quality product that people like, or you'll waste a lotof time doing customer service for unhappy people. That is not the type of activity you want to get into. But ifyou can produce a highly profitable product like an E-book, yourCPM will soar. This also means you can make more money off thetargeted traffic already on your website, without hurting yourAdSense sales. Just replace one AdSense block with an Ad foryour Own E-Book. If you convert 1% of your existing customers,you will almost assuredly have higher total revenue than withAdSense alone.A nice balance of website revenue might look like this:1) Google Adsense 2) Newsletter income from sponsors 3) One adblock sold to direct sponsors 4) One ad block that results indirect saleIf you're only doing number one, you're leaving money on thetable. Think of the unserved customers who are visiting yourwebsites every day and not buying an ad or product from you forthe simple reason that you don't sell anything! This might justindicate a lack of interest on your part so far, but if youcorrect it now you'll open up doors to ever great revenue. Don'tbe blinded by the first answer, just because it's the simplest.Dig deep and build a diversified revenue stream that will haveyou rolling in the dough and living the type of lifestyle youplan on becoming accustomed to.