... contenton the net. Blog posts linger on the World Wide Web forever.This can be a huge disadvantage in that any scandal or negativestory about your business will always be out there long afterthe issue has been resolved, settled and forgotten. But whyworry about things you can't change? Why dwell on the negativewhen you can cash in big on the positive? You Can Earn Cash From A Single Blog Post For YearsFor those of us who were direct marketers in the offline days,this really ...

...is a big thing. You make a single post, like the oneI recently came across about the new Chitika eMiniMalls PPC(pay-per-click) ads making more money for some blogger thanAdsense ads. There are already hundreds of sites linking to thisparticular post, meaning that it will continue to receive heavytraffic for a long time to come. On closer examination Irealized that the blogger responsible for the post is really asmart cookie because the blog post is littered with hisaffiliate links to the Chitika eMiniMalls PPC program. Judgingfrom the hits he's received so far, he's already made a handsomereturn on his affiliate program. But picture this; he willcontinue to do so from this single post for such a long timethat this single revenue stream could easily outlive him.Little wonder that some sites that were only recently starved ofvisitors have quickly built a blog or two pointing to their siteand within a few short months have found themselves with acrowd-control problem on their website. As In Life, The Older Your Blog Post, The More Links ItAccumulatesThe mystery behind the huge success of blogs is in one word -links. The power of this rapid linking on the blogosphere canbest be illustrated when you post something reallycontroversial. Like prison torture photographs or corporatesecrets of a famous Fortune 500 company. Hundreds and maybethousands of other blogs link to you in a flash and suddenlyyour blog has a huge audience and the sort of 7 digit trafficfigures that ordinary sites take years of sweat and tears tobuild.That's the ideal situation. But we don't all have controversialtorture photographs from some prison. So what happens is thatthe process of linking and building up traffic is much slowerfor many ordinary blogs. Actually it is closer to the real-lifesituation. When a person gets their start in a certain career,it takes them years to build up useful contacts (the equivalentof links in the offline world).That's why it is an important advantage that blog posts remainfor a long time. It means that over a certain period of time,you can be busy building up your links and within a relativelyshort period of time you could easily find that you have a hugeonline audience. And you will have achieved this from doinglittle else than ensuring that your posts are of good qualityand then being just a little patient.Say you had about 50 posts at your blog and over a period ofthree months or so, each of those posts accumulated about 50links each (not a very difficult feat to achieve). You would endup with 2,500 links, which should give you very high traffic ona daily basis. Now remember that your posts will linger for ageson the net and all the time, you are still accumulating evenmore links and hopefully creating new posts all the time.This explains the reason why blogs with a higher number of postsalways tend to have much higher traffic than blogs with a loweramount of posts.Now you are beginning to understand the real power of blogs andblogging.