...results, tracking is vital.Without tracking, it's like you're walking in the dark. Thingsare harder to find and most likely your going to trip and fall.Turning on the lights is a simple answer to your problem. Thesame is true for figuring out how to improve your Google Adsenserevenue.Tracking your results will reveal important data that will helpto pin point the reason why one web site, or even a particularweb page is getting better results.When one particular site started to...

... receive the majority ofclicks I carefully analyzed the data to find out why.Even if several of your web site pages rank high in the searchengine results, that does not guarantee your link will beclicked on. The following three elements are what I found to behelping my site draw more attention that other results:#1. The keyword phrase they were searching for was highlightedin the results as the link. #2. The description under thekeyword offered a solution to their problem. #3. My domain namerelated to their search term needs.Let me give you an example:Let's say you're looking for a flea remedy for your cat. In thesearch box you type in the keyword phrase, "Flea remedy forcats". As you are searching through the results this is what anirresistibly clickable result link might it look like:#1. "Flea Remedy" (this is the linked result) #2. "This flearemedy was wonderful. It rid my cat of fleas without harmfulchemicals...." (This is the description under the highlightedlink result) #3. ...wonderfulcatremedies.com/catflea-remedy.htm(This is the domain name listed under the description, this isnot an actual website link)Notice the keyword is part of the clickable link result. Nextyou see the description. If you were looking for a flea remedy,wouldn't you want to click on that link? Even the domain name isappealing because it not only relates to your flea problem itpromises the solution.My top producing Adsense site is receiving good traffic due tothose three elements. The paragraph the search engine is pickingup is the first paragraph under my Google Adsense ads.The particular description that was really drawing people in wasactually a testimonial of the product that I was offering onseveral of the pages receiving a high traffic volume.The search engines will not always include the description thatyou'd like them to. However, knowing that the first paragraphand the headings are mainly what I see showing up in the searchengines, and those that have an irresistible heading orparagraph are receiving more traffic, you better believe I'll bemaking sure these two things are teaked on each and every pageof my sites.I am currently receiving about a 13.2% click-through rate andaveraging .61 cents per click. Now if I can bring my dailytraffic up to 1000 page views per day I'd be earning about$70.00 per day. I'm not there yet, but at least I'm seeingprogress through tracking I've been able to raise myclick-through rate from 6.7% back when I first started inAugust, to 13% in Jan. 2006.So, the bottom line is this. Track your results or your resultswon't be worth tracking!