...argeted ads to your online visitors creates a betteruser experience and communicates your knowledge of the audienceyou serve. Google AdSense automatically delivers text and imageads that are precisely targeted to your site and your sitecontent through the Google AdSense advertising system. If you're involved with an affiliate program such as commissionjunction, you know that signing up with, and maintainingrelationships with advertisers is a full-time job. With GoogleAdSense,...

... Google manages the relationships with advertisers foryou, making the process simple and easy to manage. Once youplace the appropriate code on your website, the AdSense programrequires basically no maintenance. How You Make MoneyWhen you display Google ads on your website, you create thepotential to generate revenue. Google places relevantcost-per-click and cost per thousand impressions ads into areal-time auction and lets multiple advertisers compete againstone another for displaying their ad. The auction takes placeinstantaneously and when it's over AdSense automaticallydisplays the text or image ads that will generate the maximumrevenue for a given page, resulting in the maximum revenue for aweb site owner.Ads Are Updated When Your Content ChangesGoogle AdSense technology analyses the content of your web pagesand delivers ads that are relevant automatically, no matter howmany pages of content your site may have. As your contentchanges, Google's ads change to match. Google Ads Can be Customized in Look and FeelAdSense allows you to customize the appearance of your ads tofully match the look and feel of your site. As of the writing ofthis article, Google AdSense provides more than 200 colors and24 pre-set color palettes to choose from. Additionally, you cancreate and save your own custom palettes using a point-and-clickcolor selection tool which is relatively simple to use. Thisensures a consistent user experience for those browsing your website.Track Your Earnings OnlineThe key to making money with Google AdSense is to monitor yourad performance with customizable online reports. These reportsare available online and offer details regarding the number ofpage impressions delivered, clicks, and click-through rate. Youcan also track the performance of specific ad formats, colorsand pages, allowing you to spot trends quickly and easily. Thereporting tool lets you group your web pages however you want,so you can gain insight into your earnings by viewing results byURL, domain, ad type, and category. When you spot revenuetrends, develop more content for your site in the areas thatproduce the highest Google AdSense revenue.If you are interested in getting started as a Google AdSensepublisher, just go to your web browser and type in GoogleAdSense. You'll find information about the program and a link tothe program registration form. Signing up is pretty easy. Itonly takes a few minutes to apply online for both content andsearch ads. Once you're approved, you simply need to log in toyour account, copy and paste a block of HTML code into yourexisting ad server or directly into any of your web pages.Relevant ads start to appear on your web pages right away, andyou start making money from the first impression or click. Be sure to evaluate the effectiveness of your program at leastonce per week. Doing so allows you to determine what type ofcontent is driving the largest percentage of your onlineadvertising revenue. As mentioned previously, when developingnew content for your site, be sure to focus on the areas thatare driving the greatest ad revenue as indicated by your onlineGoogle AdSense reports.