...rate a profit in these markets when your competition areEXPERTS at doing what you are still learning how to do is arecipe for disaster. What I am about to tell you is by no means new advice but Inever cease to notice the number of IM'ers failing to heed thisadvice.The advice? You have to (if your starting out anyway) focus on aniche market! You have to concentrate on creating monetizedsites in markets where your pages have a chance to be found bypeople through search engines....

... Of course there are other ways to get traffic. The other mostcommon form for newbies is to use pay per click campaigns. Theproblem is that the keywords in these enormous markets are soexpensive and hence usually out of reach for the new marketer.By focusing on a niche market you instantly increase yourchances of success ten fold! You will spend less money, get moretraffic and be able to hone your skills in a more 'friendly'environment. If you start out this way you may be able to gatherthe expertise to properly compete in the super competitivemarkets later on down the track!This principle is effective regardless of the way you plan tomonetize your site. For example you will want to apply this ideaif you are publishing adsense sites, promoting affiliateprograms or creating your own product. The only question is "how do I find a niche"? The internet issuch an amazing place that new markets are being created everyday so unlike the big impenetrable markets there is an endlesssupply of niches. We will address this subject in the next article of thisseries...Andrew Hansen