... it is becoming increasingly more andmore difficult to achieve a top ten placement on Google or anyother search engine as the internet grows and more webmasterscompete for the same key words. There once was a time when Icould rely on Google to provide me with all the traffic I neededbut not any more. I need to promote and advertise my web siteelsewhere if I expect to continue receiving good quality trafficto my web site.Writing articles like this one is just one of the ways I...

... use topromote my web site. There are literally thousands of sites onthe internet that will allow you to submit articles such as thisone. Your article will remain in their database or directory andas long as you allow re-print instructions along with yourauthor bio you may also see your article on other sites that youdid not even submit to. Make sure your web site URL is in yourauthor bio and make sure the URL is active. Some sites will onlypost your article with static URL’s which will not be quite aseffective. You can also use anchor text for your URL to helpyour search engine rankings. Use your targeted key words as youranchor text and you should see an increase in your search engineoptimization efforts.Number three on my list of web site promotions requires somecash. The majority of people I talk to about getting goodquality traffic to a web site all want to do it for FREE withoutany advertising dollars spent. Although it is possible topromote a web site for FREE with no money, I highly recommendsome form of pay per click campaign using Google adwords orYahoo search marketing (formerly Overture). There are also ahost of other smaller pay per click engines that I have used inthe past including Findwhat and 7Search.Press releases on the internet are gaining in popularityrecently and you can actually get a press release published andlisted on Google and Yahoo news search within 24 hours. Forguidelines and how to get published visit the following webpage. http://www.prweb.com/ Reciprocal linking has dropped off of my priority list of website promotions but it can still be a very important means ofweb site promotion if done properly, and back links to your siteare also essential to a good search engine ranking with Google.First of all you are not going to want to trade links with justanyone. Make sure the page’s your links are going to be on areactually indexed by Google. If you do not have the Googletoolbar get it. It will tell you if a page has been indexed ornot. Also ask the webmaster you are trading links with how manylinks they have per page. If they put more than 30 links on apage chances are your link will be lost and never clicked on.Free classified advertising is another way to promote your sitefor free. But as the internet grows so too does the amount ofwebmasters submitting to these free classified sites. And themore people there are posting the less likely your ad will beseen. The key to good free classified advertising is testingyour results. Test everything you do. When you find a goodclassified site that is giving you traffic keep using it butfollow their guidelines on how often you should post.Last but not least you need to be collecting e-mail addressesfrom your web site. Start a newsletter and ask your visitors tosubscribe somewhere on your site. Once you have built up a goodsubscriber base you can e-mail your subscriber base a weeklynewsletter that has to do with your web site’s theme or subjectmatter. Always include UN-subscribe instructions in case yourvisitors change their mind and no longer would like to receivee–mail from you.I have just touched the surface on a few of the differenttechniques that I have used to promote my own web site. Thereare actually hundreds of other offline and online methods topromote a web site. Use your imagination and do not be afraid totry new things. Test everything you do and when you findsomething that works keep doing it.