FFA -- Should You Or Shouldn't You?
FFA - Should You Or Shouldn't You? Whether you are an experienced online marketer or just startingout in your own home based business, you've probably heardsomeone tell you to FFA. No, they were not being rude! Actually FFA stands for Free For All, and Free For All sitesare advertising sites. Whether you should use them or not isyour choice. In order to help you make an informed decision, I offer youthis article. There are literally millions of FFA sites on the internet. All...
...one has to do is to go to any search engine and type FFA intothe search box. With most of them you have to register beforeyou can submit an ad and there is good reason for this, as youwill see below. Normally all you get to put on FFA sites is a one line adlinking to one URL. You usually get the opportunity to choose acategory for your ad, so that may help a bit. Unfortunately, youcan't say much in one line so you better make your ad stand out. Another thing you should know is that most of the peoplevisiting FFA sites are other advertisers placing their ads. Thatcould actually be a plus if you are advertising something thatonline marketers may be looking for. Of course, there is always a downfall to that. Today manymarketers have access to programs that will submit their ads tothe FFA sites automatically, therefore there may actually bevery few visitors to the site. Something else you should be aware of is that every time youplace an ad on a FFA site you will receive an email backconfirming your submission. If you place hundreds of thesedaily, you are going to get hundreds of emails. A good idea isto get yourself a free email account (such as Hotmail, Yahoo,Lycos, etc) and use that email address instead of your normalhome email address. It won't take long before it is overloadedwith spam. Now you may ask yourself, why use FFA sites if I can't say muchabout my product, nobody is going to read it anyway and I'mgoing to get tons of spam? Good question. Remember I mentioned about registering? Well, the owner of theFFA site gets to send a confirmation email out to everyadvertiser who posts an ad. If you think about it for a minuteyou will see that could mean sending hundreds of emails a day.And hundreds of ads! That's right, every confirmation email will have the owners adin it. And that, my friends, is the upside of FFAs. Freeadvertising for you! You simply sign up for a free FFA site ofyour own, set up your email using the site's autoresponder andlet it do it's thing. Every time someone places an ad, theyautomatically receive your email with your ad in it. And, if youhave your own web site, simply put a small ad on it somewheregiving people the opportunity to place free ads and send them toyour FFA site. Most FFA sites will also let you upgrade, for a fee, and beable to collect the email addresses of every person who posts anad. This could help you build your own email list, however,unless you have something of value to keep them interested, mostof them will unsubscribe. There is another small plus for using FFA sites. If you areadvertising your own web site all of the ads you place usingyour web site's URL gives you another link back to your site.Although most search engines place little value on this type oflink for ranking purposes, I believe any link back to your siteis of value, especially since many search engines use spiders tofind sites by following links. So there you have it, FFA sites, should you use them or not?It's up to you.Randy Justason
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