Which Web Business Model Is Right For You?
Let's say you're a furniture dealer and you’ve decided to sellyour products online. What sort of web business model is mostsuitable for you?Web business models differ as to the kind of skills and thespecific responsibilities involved. Each model also has aparticular source of profit. The three most common web businessmodels are:=>selling physical products =>offering services =>informationdelivery.Product SalesThis is the web business model that comes to people’s mind mosteasi...
...ly thanks to major product sales sites like amazon.com oronline malls like neimanmarcus.com. This model is about sellingphysical products that the merchant must ship to his customerupon receiving an online order. The three main ways to carry on a business under this model isby web storefront, auction site and online mall (a site thatsells products from different vendors).Service SalesBesides selling products, you can also sell services online. Forexample, many web designers have their “shops” which markettheir web designing service set up in cyberspace. With thepopularity of small businesses, especially home-based ones,conducting business via the Internet, there are a number ofsites offering services for web business owners. For instance,screensaverbranding.com designs a screensaver that you can offeras a free download to web users to brand and market your webbusiness. Another example is websites offering to write your webcopy, so that your site is filled with language and emotion thatwill entice your prospects to click on the “buy” button. Information DeliveryThere are several ways, which you can make money by deliveringinformation online. The most common method is making people payin order to view the information you have posted on yourwebsite. This method is used by major companies such aslexisnexis.com as well as home based business owners. On thelatter, examples include:=>Cory Rudl’s “Secrets to their success” site where customerspay for an online subscription to Cory’s in-depth interviews ofwebmasters who have made it. “Making it” is defined broadly tomean webmasters who have cracked the search engines to those whomake $300,000++ a year.=>Neil Shearing’s private site that includes amongst otherarticles and tools his ad testing reports. These reports sharevital information on where to advertise online and where not toput your money. Jim Daniels’ private members site that comeswith his Make A Living Online package also has a sectionreporting on his web advertising results. Seehttp://adhomebase.com/make-a-living.htm for more information.=>The Affiliate Bootcamp, which covers extensively all anglesrelated to how to earn a paycheck every month marketing othermerchants’ products. For more information, visit:http://www.AffiliateBootcamp.com/g.o/valtayOf course, e-commerce possibilities are only limited by theboundaries of your imagination. And there is no rule saying thatone or two or even all of the above models cannot be combined.If you come across a model that I haven't mentioned, you aremost welcome to email me at clientservices@adhomebase.com. Iwill share your insights with the other readers together with aplug for your site too. ;-)
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