Make Money Online - Defend Against The Latest Scam
First, let's do a little recap'. As I stated in the first partof the article, "Make Money Online - The Latest Scam Disclosed","refund policy scammers" affect the websites that make moneyonline by selling digital products by buying the product andasking for refunds, while keeping the product.Now I will give you some solutions you can choose from. But,unfortunately, all of them have some bad consequences, aside thegood ones. The best piece of advice anyone that makes moneyonlin...
...e can give you is testing.First, the obvious solution: get rid of the refund policy. Thisway you won't have problems with these scammers anymore and youcan continue to make money online without them bothering you.The bad thing is that this solution might reduce your conversionrate, but like I said before, test. You might be surprised ofthe results and see that the conversion rate stays almost, ifnot the same as you had before. This has happened to others. Next, I will give you some tips to increase your conversion rateif you decide to go with the no-refund policy and thus help yourmake money online business.One thing you can do to help increase the conversion rate,sometimes even more than it was before you got rid of the refundpolicy, is to place a text just before the order form tellingpeople that you don't have a refund policy because of thesescammers and you don't want your product to end up on theirhands. This actually worked out great for others and they madehad more sales than before.Another thing, probably the best, is to use trials for bothsoftware and e-books. For e-books, just give them few chaptersfor free and, if they like it, they have to buy it. Some gaveaway one quarter of the e-book itself, others even one third.This is a great way to build up credibility. You can even stateon your sales page, if you use clickbank for eg., that clickbankreads your e-book to make sure it's all in order before it's putup on their website. This way you kind of reassure people thatthey will get what they pay for and not just those chapters yougive for free and the rest...crappy content.There is yet another thing, but this, in my opinion, can only beused by people who already have a rather high credibility on theInternet (and probably know this already :) ). The thing you cando is use testimonials instead of refund policy. It works outgreat for the majority of make money online business owners.Another solution people thought was a software to disable theproduct in case of a refund. But this might work with software,but definitely not with e-books, because they can easily becopied to another text document and, in the end, the scammerstill ends up with it. This solution is still debated, because,from what I understood, at the moment, there isn't any softwarethat can't be easily cracked.Well, that's it. I really hope this will help you make moneyonline and defend yourself against these scammers in the sametime.
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